K-State Libraries Content
- Orchestrated organic engagement strategies during a library closure period.
- Fostered online community-building through strategic communication and humor.
- Increased K-State Libraries Twitter followers by 28.25% from 3,820 to 4,897.
Manhattan Public Library Content
- Implemented strategic communication and compassion initiatives during the COVID-19 library closure.
- Focused on fostering online community-building efforts.
- Increased Manhattan Public Library’s Facebook followers by nearly 50%, from 3,889 to 5,822.
